Jan 31, 2007
Frase do dia
Categorias: advertising, blogs, buzz, media
Escrito por: Sec2o
“We believe the blogosphere can have a considerable impact on brand health.” (Carla Hendra, co-CEO of Ogilvy North America)
She said that Technorati will aggregate blog content relevant to Ogilvy clients, and then will work with Ogilvy’s senior creative directors to integrate existing word-of-mouth into campaigns.
Então tá.
